Home

MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing. We offer agency services to help you achieve more effective customer-first marketing All our research is published for the benefit of the MarketingSherpa community Our goal is to give marketers the instructions, statistics and inspiration to improve their results Marketing…

MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.

  • We offer agency services to help you achieve more effective customer-first marketing
  • All our research is published for the benefit of the MarketingSherpa community
  • Our goal is to give marketers the instructions, statistics and inspiration to improve their results

Marketing Tests: 3 quick case studies of influencer marketing, homepage headline, and Facebook ad campaign tests (with results)

Marketing Tests: 3 quick case studies of influencer marketing, homepage headline, and Facebook ad campaign tests (with results)

September 23, 2021 — Testing can help you overcome the rigid mindset that experience can bring while leveraging your vast accumulated knowledge to craft well-informed hypotheses.

Read On › 

Empathy Marketing: 3 examples of empathetic marketing in action (with results)

Empathy Marketing: 3 examples of empathetic marketing in action (with results)

September 20, 2021 — To help you put yourself in your customers’ shoes, we bring you quick case studies from Bank of America, an NGO, and a travel website.

Read On › 

3 case studies of marketers that made a positive change in customers’ lives (while getting results for their business)

3 case studies of marketers that made a positive change in customers’ lives (while getting results for their business)

September 15, 2021 — To help you find ways to create meaningful change in your marketing role while driving results for your company or clients, in this article we bring you examples from a cupcake maker, online bridal store, and photo ID service.

Read On › 

 

Improve Your Marketing

Join our thousands of weekly case study readers.

Enter your email below to receive MarketingSherpa news, updates, and promotions:

Note: Already a subscriber? Want to add a subscription?
Click Here to Manage Subscriptions


 

‘); var $videoOverlay = $(‘

 

‘); var $featureArticleOverlay = $(‘

 

‘); var $featureVideoOverlay = $(‘

 

‘); switch($type) { case ‘article’: $piece.prepend($articleOverlay).find(‘.overlays’); $(‘.overlays’, $piece).attr(‘href’, $url); $(‘.overlays’, $piece).attr(‘target’, $target); $(‘a’, $piece).addClass(‘article’); break; case ‘video’: $piece.prepend($videoOverlay).find(‘.overlays’); $(‘.overlays’, $piece).attr(‘href’, $url); $(‘.overlays’, $piece).attr(‘target’, $target); break; case ‘featurearticle’: $piece.prepend($featureArticleOverlay).find(‘.overlays’); $(‘.overlays’, $piece).attr(‘href’, $url); $(‘.overlays’, $piece).attr(‘target’, $target); $(‘a’, $piece).addClass(‘article’); break; case ‘featurevideo’: $piece.prepend($featureVideoOverlay).find(‘.overlays’); $(‘.overlays’, $piece).attr(‘href’, $url); $(‘.overlays’, $piece).attr(‘target’, $target); break; } }); $(‘#slot1[ref=”featurearticle”] a’).click(function(e) { e.preventDefault(); var $url = $(this).attr(‘href’); MD._track({‘click’:’article’}); _gaq.push([‘_trackEvent’, ‘click’, ‘article’, ‘article’]); window.location.href = $url; }); });

Source

0 Shares:
You May Also Like
Read More

What Is Social Media Marketing?

What Is Social Media Marketing (SMM) The term social media marketing (SMM) refers to the use of social media and social networks to market a company’s products and services. Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission,…

What Is Social Media Marketing?

Enough has already been said about social media, how it reshapes consumer behavior, and how organizations can use it to turn the wheel of fortune in its favor.  Despite the massive amount of information on the web, so many businesses struggle to wrap their head around “social media marketing” and how it works. So, I…
Read More

What Is Social Media Marketing?

What Is Social Media Marketing (SMM) The term social media marketing (SMM) refers to the use of social media and social networks to market a company’s products and services. Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission,…

Social Media Marketing: The Ultimate Guide

As I scroll through my Instagram feed every day (cough, cough...multiple times a day), I consistently notice new posts and stories by The Frye Company. I’ve always been a fan of their boots, clothing, and accessories, but I also love the content they share on their Instagram profile. Their posts are on-brand, creative, and aesthetically…