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Automattic Inc., owner of WordPress.com, has acquired Tumblr for what is reported to be very low sum. The Wall Street Journal reported that Tumblr was acquired for...
It’s no secret that digital PR is a top-of-the-funnel activity. When we’re investing in promotion through this channel, we need to recognize that the chances of...
In the modern-day landscape of saturated online content, it’s no longer enough to just build your site and wait for people to visit it. You must...
Google’s indexing issues are resolved and Google is once again able to both crawl, index and rank fresh new content within minutes. Google has now officially...
Around three-quarters of U.S. internet users regularly or always search for visual content prior to making a purchase, according to eMarketer; only 3% never do. When...
With last week’s announcement that it will extend same-meaning close variants to phrase match and broad match modifier, Google said it would be changing keyword selection...
2019 has been objectively awesome for me: Made it to PPC Hero’s Top 25 Most Influential PPC Experts. Traveled to Germany, Poland, Australia, Portugal, San Francisco,...
The notice that appears when users open the Google Trips mobile app. The “Learn More” button leads to the company’s Travel Help support site. After three...
Link metrics are (understandably) the starting point that most SEO professionals begin with when assessing a number of outreach targets. While link metrics are not full...
Content strategy is a science and every detail matters. Those details include: The reading level of the content. Word count (especially in relation to top-ranking content)....