CategorySEO

New Google Search Console adds a security issues section

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Google has announced they have added an option in the new Google Search Console for “security issues.” This section will let you know if Google finds any security issues with your site, including hacked URLs, malware, deceptive pages, harmful downloads and much more. This was a feature in the old Google Search Console and is now under a new section with Manual Actions named “Security and Manual...

21 Web Directories That Still Have Value in 2019

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In the early days of SEO, web directories were the thing. Back then, the Google algorithm was a lot easier to game. If your site was listed on a ton of online directories, it must be pretty dang special – or at least, that’s how the algorithm saw it. The number of directory links you had positively influenced how well your site ranked in the search engines. Online marketers caught on, and schemed...

7 Popular Link Tactics that Might Not Work

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There are seven kinds of link building practices that Google can identify and stop from passing PageRank. Most of the examples have links to research, patents and statements from Googlers to validate that this is possible. 1. Historical Data Link Trap This a mistake that anyone can make. There is a patent from many years ago that is about taking note of changes to a web page, including inbound...

Entries are open for the 2019 Search Engine Land Awards

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The industry’s most prestigious awards competition is now accepting submissions in 17 categories, such as Best Overall SEM Initiative and Best Overall SEO Initiative (with separate contests for small business versus enterprise), and also featuring opportunities to recognize outstanding results in verticals like retail, local and B2B. Additionally, we’ll award the Agency of the Year, In-House Team...

5 New Features Coming to Google Search Console (and 7 That Are Getting Removed)

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Google announced a series of updates are coming to Search Console in the next couple of months. Along with these updates, Google has also made a “hard decision” to drop some legacy features in Search Console. Here’s an overview of all the changes that are on the way. New Features in Search Console Google says the following new features will be fully implemented in Search Console toward the end of...

4 building blocks to help your brand’s SEO strategy succeed

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In a competitive and increasingly online environment for brands, SEO matters more than ever. One-third of U.S. consumers in 2018 started their online purchases with Google or another search tool — more than three times the number who started at retailers’ sites or apps, and second only to searches beginning at Amazon. To do well in organic search results, brands must have a solid SEO strategy...

5 Things I Wish I Knew Before Hiring an SEO Vendor

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As part of my job at the company where I work, I basically “taught myself” how to do SEO. It wasn’t easy and it didn’t happen overnight. I don’t claim to be an absolute SEO expert, but I have learned a few tricks and shortcuts – I’m talking about ethical, effective, SEO strategies and tactics – not the sleazy and self-defeating kind that gets your site banned by Google.  Unfortunately, I gained...

SMX West is next week

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Generate leads, drive sales, and achieve your traffic goals with proven SEO and SEM tactics from 40+ search marketing experts. Attend SMX® West, January 30-31 in San Jose! Book your pass by January 29 to save up to $300 off on-site rates! Join us to: Discover how to create high-performing campaigns that boost awareness, traffic, and conversions with actionable tactics from 25+ expert-led sessions...

Google’s John Mueller Explains Why Rel=Canonical is Sometimes Ignored

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Google’s John Mueller responded to an SEO seeking advice regarding issues with canonicals and the use of angular JavaScript. In a Reddit thread, the SEO writes: “For thousands of pages on the site Google is ignoring the canonical link and selecting their own, the issue is the page Google is selecting is incorrect.” Mueller responded saying, when it comes to canonicals, Google asks itself: “Are...