Google recently revealed how long it takes to get a URL removed from search results after submitting a removal request. Site owners can request to have specific URLs removed from search results using a tool in Google Search Console. Google confirmed the removal process is completed in less than a day. This generally takes less than a day, but 30 minutes is probably a bit optimistic :-). Hopefully the dev-site is now properly secured! — Google Webmasters (@googlewmc) June 18, …
Category: SEO
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One thing has remained a constant in the search industry: frequent – and often dramatic – changes in technology. As SEO professionals, it’s necessary for us to continue to evolve in order to remain effective. Today, we’re at a point where this is occurring faster and more dramatically than ever before. While some of the previous changes to search affected specific tactics, the ones we will face in the future — changes that we already face on a smaller scale …
Even in the digital age, there are a few marketing practices that polarize opinion quite like SEO. From those who consider it redundant or an inconvenient cost to the marketers that commit a large portion of their budgets to search engine optimization, it continues to inspire debate throughout the industry. SEO is arguably more important in today’s competitive online marketplace than it has been at any point in its history. The key lies in your execution, and an innate ability …
Several years ago, I spent a lot of money hiring an agency consultant. The consultant came to our office, spent a couple of days interviewing me and my employees. He also spent time with our accounting department and went over our books. This particular consultant has more experience than 99 percent of his peers. He’s worked with agencies of all sizes. He’s conducted some of the best research in existence with regards to what makes an agency successful, and what …
Google recently published two new algorithms related to natural language processing. One of them claims a new state of the art for understanding how to answer questions. Google has a longstanding goal to transform search into a computer that can understand questions and answer them like a human. Google itself says these algorithms are just the beginning. Just Because Google Publishes Research… It’s important to note that Google’s boilerplate stance on research papers and patents can be paraphrased thusly, “Just …
The breadcrumb trail is a useful tool for both web designers and SEO experts. It helps Google bots to better understand the website hierarchy, and it helps users to comprehend their current position on the site. However, not all websites implement this navigation tool. Perhaps many do not consider it to be necessary because of its minor and unclear impact on SEO. In this post, I will talk about different types of breadcrumbs, their pros and cons, and their impact …
The concept of Link Diversity is a concept that is casually accepted without thinking about it. But nothing should be accepted without thinking about it. This is not suggesting that obtaining the same kind of link over and over is fine. It may be helpful to consider what role link diversity plays in ranking a site and whether it is still relevant to SEO in 2018. Reality Check on Link Diversity One of the SEOs who has a strong reputation …
For just a moment, remember a time before the Internet and search engines. What did we do if we needed information? In most cases, we began our own quest for a source to supply the needed information. Let’s say you wanted to know the difference between Einstein’s General and Special Theories of Relativity. You could ask your next-door neighbor, but you probably wouldn’t – unless you happened to know that your neighbor was a physicist, a science teacher, or was …
The breadcrumb trail is a useful tool for both web designers and SEO experts. It helps Google bots to better understand the website hierarchy, and it helps users to comprehend their current position on the site. However, not all websites implement this navigation tool. Perhaps many do not consider it to be necessary because of its minor and unclear impact on SEO. In this post, I will talk about different types of breadcrumbs, their pros and cons, and their impact …
In response to confusion surrounding mobile-first indexing, Google published a series of tweets clearing up the most common misunderstandings. Here is a recap of everything Google recently clarified. URLs in search: With mobile-first indexing, Google indexes the URL of the mobile-friendly version of a site. When there are separate mobile and desktop URLs, Google shows the mobile URL to mobile users, and the desktop URL to desktop users. In both cases, the indexed content will be the mobile version. Crawled …
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